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GoHighLevel Blog: Essential Marketing Automation Strategies for Agency Growth

GoHighLevel Blog: Essential Marketing Automation Strategies for Agency Growth

Blog on a laptop

Creating content remains essential for any successful online presence. 

Without regular content creation, your GoHighLevel website will struggle to appear in search engine results, making it difficult for potential customers to find your business.

GoHighLevel offers built-in blogging tools that help you create unlimited article pages for your website.

The platform requires a custom domain to access these blogging features and provides integration options with WordPress for users who want more advanced blogging capabilities.

Why You Need a Blog for Your GoHighLevel Website

Your GoHighLevel website may have excellent forms, landing page designs, and funnel navigation menu setups. 

But without fresh content, visitors won’t discover your site through search engines.

A blog drives organic traffic to your website. When you write helpful posts that solve problems, people find your content when they search online.

This brings new visitors to your funnels and landing page without paying for ads.

Blogs establish your expertise. 

When you share useful information, potential customers see you as knowledgeable in your field.

This trust makes them more likely to fill out your forms or complete your surveys.

Search engines favor websites that publish regular content. Each blog post creates a new page that can rank in search results. 

This means more chances for people to find your GoHighLevel website.

Your blog posts can guide readers toward your funnel. Add links to your landing page or surveys within your articles. 

This turns casual readers into potential leads for your business.

Ways to Get Your GoHighLevel Blog Seen

Find the Right Keywords

Keywords remain important for your blog success. 

  • You need to pick the right ones that match what your readers want.
  • Start by understanding your audience. Think about what topics they care about most. Your experience in your field helps here.
  • Look at customer questions and feedback. These give you clues about what people search for online.
  • Check what your competitors write about. See what keywords they use and find topics they missed.
  • Use tools like Ahrefs or SEMrush to make this easier. These platforms show you:
    • Search volume for different terms
    • Competition levels for keywords
    • Related phrases people search for
  • Pick keywords that get searched often but don’t have too much competition. This gives you the best chance to rank well.

Create Content That Helps People

Google now favors content that truly helps readers. Simply adding keywords everywhere no longer works.

The search engine looks for these key things:

Complete Coverage: Your posts should fully explain the topic. Answer all the questions someone might have about it.

Fresh Ideas: Share your own thoughts and insights. Don’t just repeat what others have already said.

Trusted Sources: Link to reliable websites and studies. This shows your content is trustworthy.

Write like you’re talking to a real person. Focus on solving their problems or answering their questions. This approach helps with both seo rankings and user engagement.

Quality beats quantity every time. One great post that helps people perform better than ten weak ones.

Use GoHighLevel’s SEO Features

GoHighLevel includes built-in seo tools for your blog posts. These features help search engines understand your content better.

Make sure you fill out these important areas:

SEO ElementPurpose
Title tagsShows up in search results
Meta descriptionsDescribe your post to searchers
Keyword fieldsTells search engines your main topics
Alt text for imagesHelps with image searches

Don’t skip these steps. Posts without proper SEO setup rarely show up in search results. Even great content won’t get found if the technical parts aren’t done right.

The platform makes this easy with clear forms and guidance. Take time to complete each section properly.

Make Smart Use of AI Writing Tools

GoHighLevel offers an AI content generator. Use it wisely to improve your writing process.

The AI works best for these tasks:

  • Planning your post structure
  • Finding different ways to say things
  • Breaking down complex ideas
  • Getting past writer’s block

Don’t let the AI write your entire post. Search engines can often tell the difference between human and machine writing.

Instead, use it as a helper. Let it suggest ideas or help you explain difficult concepts. Then add your own knowledge and voice to make the content unique.

Cost Note: You get 500 free words with the AI tool. After that, it costs $0.09 per 1000 words.

The automation features in GoHighLevel can also help you plan when to publish posts. This keeps your blog active and helps build an audience over time.

How I Set up My GoHighLevel Blog in 7 Steps

Setting up your blog doesn’t require much time. The real challenge comes when you start creating your content.

First Step: Get Your Custom Domain Ready

You need a custom domain before you can build your GoHighLevel blog. 

The platform doesn’t sell domains, so you must buy one from companies like GoDaddy or NameCheap.

After buying your domain, go to the Settings section of your sub-account. Click on Domains and add your new domain.

The system gives you setup instructions. You’ll add A and CNET records to your domain provider’s DNS settings.

Each domain company has different steps, so follow the specific guide for your provider.

Second Step: Access the Blog Features

Your domain is now connected. Navigate to the Sites tab and click Blogs at the top. 

This opens the blog tools, where you can edit your blog site or start writing your first blog post.

Third Step: Design Your Blog Layout

The blog site editor works like a basic website builder. You can change how your blog homepage looks and how individual blog posts appear.

Drag page elements into the workspace and adjust them. Remember to save your changes before leaving the editor.

The dummy blog posts you see are just examples to help with design. These won’t show up on your live blog. Only your published posts will appear to visitors.

Fourth Step: Write Your First Blog Post

Click to create a new blog post. This editor works like Google Docs or Microsoft Word. 

All your text formatting tools sit at the top of the page, including the ContentAI button.

You can add videos, audio files, images, emojis, and quotes to make your content more engaging. 

These elements help your posts stand out and give readers a better experience.

Content TypePurposeBest Use
ImagesVisual appealBreak up text, show examples
VideosEngagementTutorials, demonstrations
AudioAccessibilityPodcasts, interviews
QuotesAuthorityExpert opinions, testimonials

Fifth Step: Add SEO Settings

After writing your content, click Continue in the top-right corner. Now you’ll add SEO details for your blog post.

Create a custom URL slug using your blog title. If the title is too long, shorten it while keeping the main keywords.

Add a canonical link to help search engines understand which page to rank. Use the URL you created above.

Choose a category for your post. Start organizing early so you don’t have to sort through dozens of posts later. Common categories include:

  • Health and wellness
  • Technology tips
  • Business advice
  • Product reviews
  • How-to guides

Add the keywords you used in your post. Include the author’s name who wrote the content.

Sixth Step: Optimize Your Meta Information

Look for the small blue link that says “View blog post SEO details” at the top of the page. Click it to adjust your SEO metadata.

Your blog title should be 50-60 characters long. Include your business name and primary keywords. Make sure it clearly describes what the article covers.

Write a description between 150-160 characters. Use your main keyword and summarize what readers will learn from your post.

Don’t forget to optimize the alt-text for your cover image. This helps people who use screen readers and gives search engines more context about your content.

Click “Update Blog Post” when you finish these settings.

Seventh Step: Choose Your Publishing Option

Decide when you want your blog post to go live. You have three choices:

Save as Draft – Perfect when you’re still working on the content or want someone else to review it first.

Publish Immediately – Your post goes live right away for all visitors to see.

Schedule for Later – Set a specific date and time for automatic publishing. This works great when you write multiple posts at once.

If you pick the schedule option, select your preferred date and time. The system will publish your post automatically.

Your blog post will now appear in your blog list once it’s published. Visitors can find it on your blog homepage along with any other posts you’ve created.

The media library stores all your uploaded images, videos, and audio files. You can reuse these across different blog posts without uploading them again.

Each blog post gets its own unique URL based on the slug you created. This makes it easy for people to share and bookmark your content.

The blog post editor saves your work automatically, but you should still save manually before switching between different sections.

GoHighLevel and WordPress: A More Powerful Blogging Solution

GoHighLevel’s built-in blogging features work fine for basic content creation. However, the editing tools lack advanced options. 

You might find it hard to match your brand’s look and feel.

The GoHighLevel WordPress integration offers a better solution. WordPress remains the top choice for serious bloggers worldwide. 

You get access to thousands of themes and plugins that let you customize every part of your blog.

GoHighLevel includes WordPress hosting in its platform. You can create your WordPress blog and manage it directly from your GoHighLevel dashboard. 

The onboarding process is straightforward since everything stays within one system.

Your WordPress blog connects seamlessly to your main GoHighLevel website. You can also link it to other platform tools like automated email sequences and marketing workflows.

This setup gives you professional blogging power while keeping all your marketing tools in one place.

Your content will look more polished and professional than using basic blogging features alone.

Unlock the Power of Blogging for Your Agency Growth!

Start driving organic traffic, building trust, and converting visitors with GoHighLevel’s built-in blogging tools and seamless WordPress integration. 

Whether you’re just launching your blog or ready to elevate your content strategy, GoHighLevel has the features and automation you need to succeed.

Choose from the Starter or Unlimited plans here, or unlock the full potential of SaaS Mode with the GHL SaaS Plan here.

But that’s not all! If you’re serious about scaling faster, don’t miss out on the GHL Elite Bundle – your instant access to 170+ premium GoHighLevel website and funnel templates (worth over $12,000!)

Designed for maximum conversions, this bundle gives you everything you need to launch high-converting funnels, streamline your workflow, and grow with ease.

Don’t wait—boost your online presence and grow your agency faster with GoHighLevel!

Common Questions

What’s the Best Posting Schedule for Your GoHighLevel Blog?

Post new content to your GoHighLevel blog at least weekly

Regular updates keep readers coming back and help your site rank better in search results.

Weekly posting works well for most businesses. You can share tips about using features like single sign-on or create tutorials.

Some successful bloggers post twice per week. Others focus on one high-quality post every seven days.

Consider these posting options:

  • Monday morning for business tips
  • Wednesday for feature updates
  • Friday for case studies

You might create video content for YouTube first, then turn it into blog posts. This saves time and reaches more people.

New users on the 14-day free trial often look for helpful blog content. Fresh posts can help them learn the platform faster.

Pick a schedule you can stick with long-term. Consistency matters more than posting every single day.

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